In the old world, music catalogues contained final version songs with an attributable copyright that would monetize in simple terms – on a per-play-basis. In the new world, music catalogues will contain not only the final version songs, but additionally, all the elemental blocks of music sounds, metadata and functional architecture to enable multiple variants of the songs and sounds. With this logic, an old-world catalogue has a fixed number of songs and copyright. Contrary to this, a new-world catalogue has limitless songs and therefore limitless copyright potential.
Loudly’s AI Music catalogue consists of 120K sounds ranging from bass drums, synth hooks to vocal melodies which are fully interoperable and can be combined & sequenced into an infinite variety of music compositions. Our AI Music Engine is able to harness this catalogue and generate new compositions on demand, therefore we are able to accelerate the growth of our catalogue in an unprecedented manner.
What we are most proud of is the fact our audio is meticulously crafted by professional music producers in high-grade studio environments. Our music producers compose Spotify-quality music across multiple genres and ensure that all sounds fit perfectly into our music system with clean metadata attribution. By taking this approach, we ensure that our audio & music quality reach the highest standards and no sacrifice is made.
Loudly owns the full copyright to all the human crafted audio sounds in our catalogue as well as all new music tracks generated by our AI Music Engine. The benefit of this clean & centralized ownership is that we can fully transmit the music rights in order to cater to the needs of the rapidly evolving digital economy. No more unfair restrictions, just more freedom.